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Understanding Design and Product Rights

What are Design Rights?

Design Rights, often referred to as Industrial Design Rights or Design Rights, are a form of intellectual property protection that safeguard the visual appearance and design elements of a product. This encompasses everything from the shape, configuration, ornamentation, and surface patterns that make a product distinct and appealing to consumers. By registering your design, you gain the exclusive rights to use, produce, import, and sell products incorporating that design for a specified period. This period is 25 years at maximum in Turkey


Why Design Rights Matter?


  • Differentiation: : Design Rights allow businesses to differentiate their products from competitors, giving them a competitive edge in the market. A unique design can set your offerings apart and attract customers.

  • Protection: Registered design rights offer a legal deterrent against unauthorized copying or imitation, preserving your design’s identity and integrity

  • Monetization: Design rights can be monetized through licensing agreements, providing an additional revenue stream for your business.

  • Patent and Utility Models Rights

Beyond aesthetics, Patent and Utility Models,grant exclusive rights to inventors for novel and inventive products, processes, or methods, protecting the underlying innovation. Utility models, often called "petty patents" or "innovation patents," offer shorter-term protection for incremental innovations that may not meet the stringent criteria for full patents. While the total protection term for patents is 20 years, the same is 10 years for utility models in Turkey.


Why Patent and Utility Models Rights Matter?

  • Innovation Protection: Patents and utility models shield your inventions, preventing others from profiting from your research and development investments.

  • Market Advantage: Securing Patent and Utility Model rights can provide you with a dominant position in your industry, allowing you to capitalize on your innovations without competition.

  • Licensing Opportunities: Patent and Utility Model rights can be licensed or sold, enabling you to generate revenue and collaborate with other businesses.

The Global Landscape


In a world of interconnected markets and global competition, understanding and securing Design and Patent Rights is not only a strategic advantage but also a necessity. Different countries have varying rules and regulations governing intellectual property, making it crucial to navigate this complex landscape with expertise. Our IP Consulting company specializes in guiding businesses through the intricacies of international IP law, ensuring your rights are protected in every corner of the world.


In conclusion, Design and Patent Rights are the cornerstones of innovation protection in the modern business environment. These rights not only guard your creations but also serve as valuable assets that can drive revenue and growth. As an IP Consulting company, we are here to empower your business with the knowledge and expertise needed to harness the full potential of Design and Patent Rights, securing your place in a competitive and dynamic marketplace.

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